Matt has served as V.P. of Strategic Development since 1998 with @properties, an independent real estate brokerage commanding leading market-share in Chicago, IL, and ranking 30th in the Real Trends 2012 broker list. Prior to joining @properties, Matt worked as Director of Career Development for 4 years with Prudential Preferred Properties overseeing their company recruiting and coaching programs.
As Vice President of Strategic Development Matt’s responsibilities include three integrated, yet different areas.
- Brokerage Strategist – By helping to create the brokerage strategy for both company growth and retention, Matt assisted in the continual brand-building of @properties both online and off, managing the company’s SEO and syndication strategy, collaborating on the identification of alternative business partnerships and new marketing opportunities.
- Agent Development – In this role it is Matt’s responsibility to oversee the education and growth of both our company and our agents. By helping to direct the sales, marketing and education of our agent populating he was able to impact the bottom line of the organization. Matt accomplished this by creating an action based training and coaching program to assist the agent base in an incredibly volatile market through effective marketing, advanced sales and negotiation skills, and the use of data-driven technology when working with clients.
- IT Strategy and Development – By working hand-in-hand with IT and programming departments, Matt assisted in the development of many innovative internal and consumer focused tools to aid in the selection, pricing, marketing and transaction of real estate. These projects included the development of the @properties company website, mobile website, agent tools, lead generation platforms and other internal systems.
- Company and Industry Evangelist – I have created and maintained excellent relationships with not only influentials within our industry but have contributed to many organizations and associations as well. By speaking on a wide variety of topics including; technology, social media, economics, marketing, brokerage development and management I have helped to further the exposure of our company and strengthened our relationships within the industry.
Matt has been asked to contribute his knowledge to many publications and speak at a number of conferences including; Leading Real Estate Companies of the World, Inman Connect, Annual CMLS Conference, Inman ReBoot, Real Estate Tech South (RETSO), RE Bar Camp, SPARKT Chicago, Illinois Association of Realtors (IAR), Chicago Association of Realtors (CAR), Young Professionals Network YPN, Chicago Young Professionals, Thrivent Financial National Conference, and Meeting Planners International.