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		<title>The Meatball Small Dip Big Moo Sundae You Factor?</title>
		<link>http://theyoufactor.com/2008/05/27/video-entry/</link>
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		<pubDate>Wed, 28 May 2008 02:41:34 +0000</pubDate>
		<dc:creator>Matthew Dollinger</dc:creator>
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		<description><![CDATA[If you haven&#8217;t met Seth Godin yet, it&#8217;s time you introduced yourself&#8230;. Better yet, introduce yourself to his blog and his way of thinking. SETH GODIN is a bestselling author, entrepreneur and agent of change.  More importantly he is a lifesaver for the real estate industry, and any other that depends on a living, breathing [...]]]></description>
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		<title>The Philanthropic Value of The You Factor &#8211; The @properties Rebuilding Together Project</title>
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		<pubDate>Wed, 21 May 2008 16:45:32 +0000</pubDate>
		<dc:creator>Matthew Dollinger</dc:creator>
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		<description><![CDATA[On a chilly April day in the Englewood neighborhood of Chicago, I was lucky enough to be part of an epiphany.  Our company, @properties, was sponsoring a home through Rebuilding Together, and April 26th was our work day.  Englewood, a troubled community on the South Side of Chicago had recently had it&#8217;s fair share of [...]]]></description>
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		<title>“The You Factor” &#8211; Differentiation in the age of Choice, Experience and Authenticity</title>
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		<pubDate>Fri, 18 Apr 2008 14:46:18 +0000</pubDate>
		<dc:creator>Matthew Dollinger</dc:creator>
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		<description><![CDATA[So I have been approached often with the question, &#8220;Why The You Factor?  What is it?  What does it mean?&#8221;  I&#8217;ve been working on a mission statement, (Thanks Jerry McGuire), to address this question, and where it&#8217;s not done yet, I&#8217;m always excited, &#8220;when a plan comes together &#8211; Hannibal Smith&#8221;.  Below is an email [...]]]></description>
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